Netflix has released revenue numbers for the fourth quarter of 2024. While many of the results look like good news for shareholders, including operating profit of more than $10 billion and revenue growth of 16%, there are some stings in the tail. Those viewers. Starting today, subscription prices will increase again.
“As we continue to invest in programming and deliver more value to our members, we will occasionally ask our members to pay a little more so that we can reinvest in making Netflix even better,” the company said in a letter to shareholders. ” he said. “That’s why today we’re adjusting prices on most plans in the U.S., Canada, Portugal, and Argentina.”
Netflix has since confirmed the details of its latest price increase. The standard plan with ads will gradually increase in price from $7 to $8 per month, and the standard plan without ads will increase in price from $15 to $18 per month. The monthly price for Premium, which offers 4K Ultra HD and HDR, will increase from $23 to $25. If you add additional non-family members to your streaming plan, the price will also increase, going from $8 per month to $9 per month.
In 2023, Netflix will discontinue its Basic plan in major markets. This change predates the recent subscription price increase by two years.